ARC: Research: Journals: Other: Journal of Consumer Marketing
areas: cb: journal
Emerald Web site - http://www.emeraldinsight.com/jcm.htm
Subscriber access - http://www.emeraldinsight.com/0736-3761.htm
Author guidelines - http://www.emeraldinsight.com/info/journals/jcm/notes.jsp
ISSN: 0736-3761