Featured Articles & Resources
Read the latest industry trends and information, written by San Diego AMA members. Click on a title to read the full article.
Event Reviews
November 2003 - "Your Marketing Sucks" author Mark Stevens
December 2003 - Search Engine Optimization
Featured articles
More + More + More = Demand = Your Return on Investment. Are You Ready?
by Christine Fox, Allison & Partners
Women as Consumers
by Jennifer Clark
"Why" Customers Buy is More Important Than "What"
by Jennifer Monahan, Inside 1to1
Market Bells, Market Bells, Market All the Way...How to stand out in a crowd this holiday season
by Sarah Evans, Allison PR
Getting Smart About Search Engine Optimization
Jennifer Clark, AMA Member and Communications Committee Member
Event presentations
Children as Consumers: Classics for Kids Case Study
40 Trends in 40 Minutes presentation: American Zeitgeist
40 Trends in 40 Minutes presentation: What Are You Buying? by Julie Ruyle
Competitive Edge Research and Communications: Hot Trends in San Diego