ARC Menu for Public Policy, and Legal and Ethical Issues - American Marketing Association

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ARC Menu for Public Policy, and Legal and Ethical Issues

arc: areas: society

AMA Academic SIG: Marketing & Society
Events or Conferences

AMA Marketing and Public Policy 2008

ARC Page on: Legal and Ethical Issues in Marketing
Class Materials
- Texts: Marketing and Society Topics
- Texts: on Marketing and Religion
- Cases: Marketing to Children
- Class Materials: Ethnic Marketing
- Video: Consumption and Freedom
- Teachable News Stories: Ethics and Social Implications
- Marketing Ethics Syllabi: Undergraduate, Graduate, Executive
- Teaching Resources: MASSIG Teaching Page
- Syllabi: Graduate Syllabi on Business and Society
Theories:
- Postmodernism
- Stakeholder Theory
Other Organizations or Sites
Journals:

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